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Assistant Manager, Digital Communication
Posted by Nadia Ng on 03-Nov-2022

Our client, a Top Prestigious Listed firm is seeking to recruit an Assistant Manager, Digital Communications for their growing team.

Responsibilities:
The successful applicant will be responsible for primary focus on Digital and Integrated communications. He/She will be responsible for the creation and management of digital and social content, amongst a broad spectrum of communications work including media relations, corporate marketing, digital/social content development and analytics, as well as crisis and issues communications.

Digital communications
  • Manage and enhance company’s digital platforms to maximise reach and drive engagement
  • Leverage digital, online communications and analytics tools to achieve the company's messaging objectives
  • Activate brand storytelling techniques to transform corporate milestones, events and developments into strong, compelling content to reach out to a diverse group of stakeholders
  • Manage external partners in content development, and drive content optimisation to improve social engagement performance
  • Develop a success matrix to measure the performance of digital initiatives, content and engagement results
Integrated communications
  • Craft and develop company announcements, extending the content across owned and paid digital channels
  • Collaborate with team members to enhance the reach of media statements and interview / feature opportunities
Corporate marketing (digital platforms)
  • Conceptualise and manage the production of corporate collaterals, corporate advertising / branding materials in Singapore and key overseas markets for digital platforms
  • Enhance corporate profiling through awards submissions
  • Drive brand consistency by harmonising corporate identity guidelines across various operating markets
Crisis / issues management and strategic / tactical communications
  • Tap digital and social media intelligence in identifying potential crises, as well as tracking of coverage and mentions across all media and digital platforms
  • Manage the dissemination of crisis communications across digital platforms
  • Conduct sentiment and coverage analysis

Requirements:
  • Degree in Marketing/Communications or other relevant fields
  • Possess 3 to 5 years of communications work experience with an aptitude for a range of communications functions
  • Skilled in curating digital content, brand storytelling and analytics to enhance outreach
  • Experience in brand story creation will be an advantage
  • Adept at writing and developing digital content, including video production
  • Excellent time and project management, able to coordinate with colleagues from various departments, manage vendors and liaise with external stakeholders
  • Self-starter who’s brimming with ideas
  • Meticulous with good attention to detail